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BŌKEN and Watch Specialists: A Thrilling New Partnership!

We are absolutely thrilled to announce that BŌKEN Watches has partnered with the incredible team at Watch Specialists! This collaboration marks a significant milestone for both brands, bringing together the innovative spirit of BŌKEN and the exceptional platform of Watch Specialists to deliver an unparalleled watch-buying experience.

About Watch Specialists: Co-founded by Suzie Brooks and Georgina Godfrey in 2021, Watch Specialists is an online marketplace platform that supports and promotes independent watch retailers in the UK. With a carefully curated selection of brands, models, and retailers, Watch Specialists is a haven for watch enthusiasts looking for something unique and extraordinary. They currently work with 13 inspiring independents across the UK, including Finnies of Aberdeen, James Porter & Son in Glasgow, and Machon’s Jewellers in Guernsey.

The Partnership: This collaboration is a perfect match for BŌKEN. Watch Specialists not only operate with the full approval and cooperation of all the brands showcased on their site, but they also have a special focus on emerging and micro brands. This support is invaluable for brands like BŌKEN, as it provides mainstream visibility and helps us stand out in a crowded market.

What’s in Store: Starting now, Watch Specialists will stock our beloved Nomad collection, giving their customers the opportunity to experience the adventure and craftsmanship that BŌKEN is known for. But that’s not all! In the near future, they will also carry the much-anticipated Odyssey collection, further expanding our reach and bringing our innovative designs to a broader audience.

A note from Daniel: "At BŌKEN, we believe in the spirit of adventure and the thrill of exploring new horizons. Partnering with Watch Specialists allows us to share this spirit with more people, providing them with the tools they need to embark on their own adventures. With their extensive experience in watch distribution and a genuine passion for helping emerging brands succeed, Watch Specialists is the perfect partner to help us navigate the UK market and beyond. The added bonus is that Suzie and Georgina are a dream to work with!"

Suzie and Georgina of Watch Specialists
Suzie and Georgina of Watch Specialists

A Word from Watch Specialists: "At Watch Specialists, we’re already BOKEN fans and are excited to support this emerging British brand. Therefore, we invite you to experience BOKEN’s adventure, elegance, and innovation today. Discover more, do more, and wear a watch that matches your adventurous spirit. Embrace BOKEN and make a statement with a daring and elegant timepiece."

Join the Adventure: This partnership is just the beginning of an exciting journey. Stay tuned for more updates, and don’t miss the opportunity to explore the BŌKEN Nomad and (soon) Odyssey collections on Watch Specialists. Together, we’re taking the watch world by storm, one adventure at a time.

Adventure Awaits!

The BŌKEN Team

Want to join BŌKEN's retail network? Send an email to to learn more.

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